Theia Friestedt

I am a Certified USA Cycling Coach and coach athletes alongside my partners in the Endurance Lab. I also hold a TRX certification and have practiced ballet and yoga for over a decade. I bring a holistic view to coaching cyclists, focusing on nutrition, strength, and mobility training.

I am an active member of the cycling community in Zwift, and lead rides and races for Team ODZ and weekly workouts for Zwift Academy. I have recently competed at the CVR World Cup in Paris.

In the beginning…

I started practicing classical ballet at age seven and became a certified ballet instructor and choreographer shortly before entering law school. For four years, I ran my own ballet studio teaching girls ages 4-12. Upon joining the demanding world of mergers & acquisitions, I made time to decompress and have fun by attending all sorts of classes at fitness centers, from step to cardio kickboxing to strength. I took my first yoga class in 2006 while attending a business trip, and from there started practicing Vinyasa and Bikram yoga several times a week.

I had been a recreational cyclist from childhood, but it was when my husband Drew gave me my first road bike for our anniversary that I completely fell in love with cycling. A few months later I joined a local club, hired a cycling coach, and my life was transformed. At first, I started riding twice a week, one hour at a time. I continued to build strength and endurance, and 7 months later completed my first Imperial Century in 4 hours and 49 minutes. I have since competed in several road, gravel, and cyclocross races.

I train and ride on average 10 hours/week (about 14,000 miles a year), and participate in races, camps, and long endurance events.

The best part of it all is being able to share my passion and knowledge of cycling with other athletes!